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Gear up your network equipment with UPS

During a power outage, responsible business owners use emergency power to keep desktop computers from unexpectedly shutting down. While that’s certainly a good strategy for keeping machines operational and preventing data loss, there’s something else you can do to ensure that your staff remains productive while weathering a storm: uninterruptible power supply (UPS) for networking […]

Top reasons for technology business reviews

Businesses need technology to be profitable and productive. But not all technologies are capable of delivering on their perceived benefits. To make sure your investments are worth keeping, you need to perform technology business reviews. A technology business review reveals the strengths and weaknesses of your company’s IT framework. It’s often performed by a third-party […]

How virtual reality helps small- and mid-sized business

Virtual reality (VR) has many benefits. Its immersive sensory experience is being applied in healthcare, gaming and entertainment, fashion, the military, and the media, just to name a few. Small- and mid-sized businesses are no exception, as this technology is changing how they normally do business in wonderful ways. Create your own VR prototypes With […]

The business benefits of IAM

Your employees access applications and confidential business data every day. Hackers, on the other hand, are trying to do the exact same thing but for more malicious reasons. What’s worse, even employees can go rogue and steal your data, which is why it’s crucial that you have an identity and access management (IAM) solution in […]

Taking business continuity to the cloud

Business continuity is often overlooked until it’s too late. But with the cloud on their side, IT departments and business owners can more easily adopt this strategy to help avert the next outage. Here’s how the cloud benefits implementations of business continuity. Better uptime Backing up to an internal drive or an external hard drive […]

BI is not just for the big boys

Most of us don’t normally associate Business Intelligence (BI) with small- or medium-sized businesses (SMBs). The huge investment required to hire data-delving specialists makes us think BI is only for larger organizations. But this is no longer the case. Not only does a growing selection of self-service tools make BI more affordable for SMBs, but […]

How CRM boosts business revenue

There are several factors that contribute to a business’s success, such as a good location, quality products and services, and a well-planned marketing strategy. But one important component that every company should have is a reliable customer relationship management (CRM) system. As a business owner, you know that a solid base of loyal customers is […]

Market your business effectively with Twitter

If you understand how Twitter works, it might do wonders for your business. How can you drive traffic and build your brand using Twitter? With all the marketing noise being made on social media, it could be challenging for some businesses to stand out. So what steps can you take to add to your audience’s […]

How business continuity plans fail

In the event of a disaster, businesses must make sure their servers and data are safe. But simply backing up your data doesn’t guarantee business continuity. Here are the mistakes that companies should avoid when preparing for the worst-case scenario. Mistake #1: Failing to plan for employees Companies that survive unexpected incidents are the ones […]

Common Facebook marketing mistakes

Facebook has grown rapidly in the past decade and now boasts over two billion monthly active users. These users are constantly liking, sharing, commenting, and posting on the platform. Many businesses see this as an opportunity to grow their customer base so they integrate Facebook advertising into their marketing strategies. To guide you, here’s a […]